Author name: Byron Palma

Empty nurses station in a hospital
Business

4 Ways to improve Your Healthcare Facility’s Reputation

Healthcare organizations have always valued their public image. However, most of them haven’t perceived it as a strategic priority until recently. The shifting patient demographics, a growing number of online review platforms, and the ever-evolving healthcare insurance policies are forcing healthcare facilities across the country to act proactively when it comes to reputation management. For […]

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Four Things to Keep in Mind to Make Account Management Work Easier

A business thrives because of its products and services. But keep in mind that what actually translates these items into money is your clients. You are supposed to make your clients comfortable and pleased, but not spoiled. This is why you will need to make account management work more efficient and effective. Account management is

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Businessman working with laptop and phone
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Advertising Strategies for Different Marketing Funnel Stages

Digital marketing is the highest revenue earner for companies nowadays. There is currently a broad range of digital marketing platforms to meet the needs of virtually all clients. Clients go through different phases before deciding to buy your products, known as the sales funnel. The digital marketing funnel captures these phases. Using these buying stages,

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