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4 Tips for Designing Your Company’s Website

All websites are designed for a specific purpose. It may be to provide information to users about a given problem or even for purposes of e-commerce. To fulfill their intended purposes, websites ought to exhibit satisfactory levels of performance and reliability. That is through their ease of use and the accuracy of the content provided. Otherwise, a website may be considered unreliable.

1. Loading Times

There is nothing more annoying than a slow website. If your website takes more than a few seconds to load, consult a web developer. There are several companies in Mountain Home, Arkansas that offer web design services to businesses. Such a company will not only develop your company’s website but will also provide regular maintenance to fix possible bugs that may be limiting its performance. As the owner, you may also use the available testing tools to determine the speed and capacity of your website. It may result from the use of excess plugins and widgets, thus the need to reduce them to only those that are necessary.

2. Browser Consistency

A good website is one that can load on at least 80 to 90% of the available browsers. It may be impossible for a website to load on all browsers since some of them still contain bugs that render them almost inoperable. As a website owner, ensure that your website can load on at least all the common browsers such as Chrome, Mozilla, Safari, and Internet Explorer. A user is likely to ignore your website next time if they realize that it does not load on their favorite browser.

3. Data Integrity

A website ought to guarantee the security of its users’ data. That is especially true when it comes to e-commerce. With online payments, users are required to provide their names and card information. Other times, they may be required to provide their social security numbers. If all that information was to fall in the wrong hands, it is likely to result in a disaster. There are still cases of identity theft where scammers use the personal information provided on websites to create fake identities that are later used in the perpetration of crimes. There are companies that have had to part with millions of dollars in the settlement of damages as a result of failing to protect their clients’ confidential information.

4. Mobile Optimization

Man checking mobile responsiveness Some websites tend to load with ease on computer devices but fail to load on mobile phones and tablets. Users are then left stranded as they attempt to load a website’s’ desktop version. With the current increase in the number of smartphone owners, it would be a calamity not to provide a mobile version of your website. Users now prefer browsing over their phones to going to a cyber café or walking around with their laptop bags. By failing to provide a mobile version of your website, you may be limiting the sales of your business. Users are increasingly relying on their phones to make online orders and complete payments. Every business should aim at operating a functional website. Websites have become effective marketing tools that are capable of generating significant profits for a business. Just make sure to get the service of an excellent web designer and developer.
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