Running a home improvement business involves much more than having the right tools and skilled workers. To thrive, you need a well-thought-out marketing strategy that helps you stand out in a competitive market. Whether you specialize in installing a new roof, building custom cabinets, remodeling kitchens, or updating bathrooms, having a clear plan for promotion […]
How to Market and Promote Your Home Improvement Business Read Post »
Back when the Internet wasn’t a thing yet, most businesses relied on “tri-media” to promote their brand. This comprises the three major advertising channels: television, radio, and print media. These channels are still used up to this day. However, times have changed, and so are ways how businesses reach out to their customers. Perhaps the
Winning the Digital Battlefield: How SEO Can Help Your Business Read Post »
Pay-per-click (PPC) is becoming a powerful tool for increasing traffic to websites. Most businesses are turning to this form of digital marketing to increase their return on investment and reaching out to their target group. PPC has grown over time, with several advancements and new strategies coming up to make it a better digital marketing
Debunking 4 Misconceptions About PPC Campaigns Read Post »
When you visit a website, what is the first thing that you notice? For most people, it’s the pictures, the graphics, and basically how the whole website looks. The website’s interface has a huge impact when it comes to making sales and making the customer stay and browse around the site. Sure, the usability and
Interviewing the Right Web Design Company: 4 Questions to Ask Read Post »
In a highly competitive online marketplace, it takes a considerable amount of effort to stand out from the crowd and grow your market share. Despite a higher number of businesses going online, you can still experience exponential growth. It only takes an excellent online strategy to reach out to a greater number of prospective clients.
Establish a Credible & Profitable Online Presence for Your Business with 3 Secrets Read Post »
Knowing how to create a good copy is a requisite for any self-respecting marketing agency. Someone who truly understands this craft understands how powerful words can be; they can make or break a product or a business. In today’s digital age, though, another aspect is often required of copywriters — SEO knowledge. Now, it’s not
Creating Engaging Copy: Three Tips to Improve Your Content Read Post »