For a company to be a success, you must start building a credible brand first. The first step in building a brand is to constantly create brand awareness. Brand awareness occurs when customers can now recognize your products and services just by seeing their logo. It helps in gaining a positive brand reputation. Most of […]
Marketing Your Brand: Top 3 Strategies You Should Try Read Post »
Branding for a company requires more than a good company name or logo. The right branding strategy will ensure that people have a good perception of your business. What people say and how they see your company is very important. We will share with you some strategies which will help position your company in a
Branding Strategies for Your Company Read Post »
Radio is a platform that can still generate leads and reach your audience. This media type has evolved over the years and has adapted to the changes in technology. As a marketer, there are ways to leverage this. You can also grow your audience and connect with your target market in a way that suits
What Makes an Excellent Radio Ad? Read Post »
Owning a franchise is great for people who are still trying out the business field. Certain advantages are available when you get one than own a startup. For instance, many franchisors offer training programs for their franchisees. This can help tremendously if you want some guidance while trying out your hand in a particular industry.
Franchising: Why Forgo Starting a Business from Scratch Read Post »
A multimedia campaign for your business must have a consistent tone and aesthetic that corresponds to your brand identity and voice. The voice you choose for your business must fit your company’s brand ideals and best represent the best aspects of your enterprise’s identity. The aim of building a brand is to create an identity,
Maintaining Brand Consistency Across Multiple Multimedia Platforms Read Post »
Turnkey packages provide a near- or fully complete features of a working enterprise. Although they come with a higher price tag, a turnkey enterprise reduces much of the initial startup challenges faced by many franchisees. One of the easiest (relatively speaking) ways to get into a business is to acquire a franchise. Typically associated with
Turnkey Solutions: A Guide to the Intrepid Franchisee Read Post »