Author name: inputs-outputs-admin

In the intricate world of design and business, the term “branding” often carries misconceptions, commonly interchanged with logos, promises, and advertising. Marty Neumeier, a seasoned industry expert, unravels the layers of confusion, shedding light on what branding truly entails. Contrary to popular belief, branding isn’t confined to a logo—it’s an amalgamation of customer emotions and […]